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A Caffeinated Tale

A colleague of mine recently reminded me that good user interface design is all about user experience, but the user experience is about more than just having a good user interface.

How do we re-launch a cornerstone brand, and invite people to learn about the art of coffee in new ways? We built a custom platform that brings years of knowledge, passion & craft to a global audience. Coffee company, the largest coffee retailer in the Netherlands retained Your Majesty to reposition their brand online.